Preface |
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xix | |
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PART ONE Introduction to Strategic Management and Business Policy |
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1 | (70) |
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Basic Concepts in Strategic Management |
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1 | (33) |
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The Study of Strategic Management |
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3 | (3) |
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Phases of Strategic Management |
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3 | (2) |
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Benefits of Strategic Management |
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5 | (1) |
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Globalization and Electronic Commerce: Challenges to Strategic Management |
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6 | (2) |
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6 | (1) |
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Global Issue: Regional Trade Associations Replace National Trade Barriers |
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7 | (1) |
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7 | (1) |
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Theories of Organizational Adaptation |
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8 | (1) |
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Creating a Learning Organization |
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9 | (1) |
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Basic Model of Strategic Management |
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10 | (8) |
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10 | (2) |
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12 | (1) |
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Strategy Highlight 1.1: Do You Have a Good Mission Statement? |
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13 | (3) |
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16 | (1) |
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17 | (1) |
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Feedback/Learning Process |
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18 | (1) |
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Initiation of Strategy: Triggering Events |
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18 | (2) |
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Strategy Highlight 1.2: Triggering Event at Sun Microsystems |
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19 | (1) |
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Strategic Decision Making |
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20 | (3) |
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What Makes a Decision Strategic? |
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20 | (1) |
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Mintzberg's Modes of Strategic Decision Making |
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20 | (1) |
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Strategic Decision-Making Process: Aid to Better Decisions |
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21 | (2) |
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The Strategic Audit: Aid to Strategic Decision Making |
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23 | (1) |
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24 | (10) |
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Appendix 1.A Strategic Audit of a Corporation |
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26 | (8) |
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34 | (21) |
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Role of the Board of Directors |
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36 | (12) |
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Responsibilities of the Board |
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36 | (3) |
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Members of a Board of Directors |
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39 | (2) |
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Strategy Highlight 2.1: Agency Theory Versus Stewardship Theory in Corporate Governance |
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41 | (1) |
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Global Issue: POSCO Adds an International Director |
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42 | (2) |
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Nomination and Election of Board Members |
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44 | (1) |
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Organization of the Board |
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44 | (2) |
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Impact of the Sarbanes-Oxley Act on U.S. Corporate Governance |
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46 | (1) |
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Trends in Corporate Governance |
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47 | (1) |
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The Role of Top Management |
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48 | (4) |
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Responsibilities of Top Management |
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48 | (3) |
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Strategy Highlight 2.2: CEO Hubris at Disney? |
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51 | (1) |
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52 | (3) |
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Ethics and Social Responsibility in Strategic Management |
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55 | (16) |
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Social Responsibilities of Strategic Decision Makers |
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56 | (5) |
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Responsibilities of a Business Firm |
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57 | (2) |
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59 | (2) |
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61 | (7) |
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Strategy Highlight 3.1: The Johnson & Johnson Credo |
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62 | (1) |
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Some Reasons for Unethical Behavior |
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62 | (1) |
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Strategy Highlight 3.2: Unethical Practices at Enron and WorldCom Exposed by Whistle-Blowers |
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63 | (1) |
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Global Issue: How Rule-Based and Relationship-Based Governance Systems Affect Ethical Behavior |
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64 | (2) |
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Encouraging Ethical Behavior |
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66 | (2) |
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68 | (3) |
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Part Ending Video Case: Newbury Comics, Inc. |
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70 | (1) |
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PART TWO Scanning the Environment |
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71 | (66) |
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Environmental Scanning and Industry Analysis |
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71 | (33) |
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73 | (9) |
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Identifying External Environmental Variables |
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73 | (6) |
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Global Issue: Identifying Potential Markets in Developing Nations |
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79 | (2) |
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Identifying External Strategic Factors |
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81 | (1) |
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Industry Analysis: Analyzing the Task Environment |
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82 | (10) |
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Porter's Approach to Industry Analysis |
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82 | (4) |
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86 | (1) |
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Categorizing International Industries |
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87 | (1) |
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International Risk Assessment |
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87 | (1) |
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88 | (1) |
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88 | (1) |
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89 | (1) |
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Strategy Highlight 4.1: Microsoft in a Hypercompetitive Industry |
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90 | (1) |
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Using Key Success Factors to Create an Industry Matrix |
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91 | (1) |
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92 | (3) |
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Sources of Competitive Intelligence |
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93 | (1) |
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Strategy Highlight 4.2: Evaluating Competitive Intelligence |
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94 | (1) |
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Monitoring Competitors for Strategic Planning |
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94 | (1) |
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95 | (2) |
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95 | (1) |
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Using Forecasting Techniques |
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96 | (1) |
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The Strategic Audit: A Checklist for Environmental Scanning |
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97 | (1) |
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Synthesis of External Factors---EFAS |
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97 | (2) |
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99 | (5) |
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Appendix 4.A Competitive Analysis Techniques |
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101 | (3) |
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Internal Scanning: Organizational Analysis |
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104 | (33) |
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A Resource-Based Approach to Organizational Analysis |
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106 | (4) |
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Core and Distinctive Competencies |
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106 | (1) |
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Using Resources to Gain Competitive Advantage |
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107 | (1) |
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Determining the Sustainability of an Advantage |
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108 | (2) |
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110 | (1) |
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111 | (3) |
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Industry Value-Chain Analysis |
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112 | (1) |
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Corporate Value-Chain Analysis |
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113 | (1) |
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Scanning Functional Resources and Capabilities |
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114 | (15) |
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Basic Organizational Structures |
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114 | (2) |
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Corporate Culture: The Company Way |
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116 | (1) |
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Global Issue: Managing Corporate Culture for Global Competitive Advantage: ABB Versus Matsushita |
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117 | (1) |
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Strategic Marketing Issues |
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117 | (2) |
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Strategic Financial Issues |
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119 | (1) |
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Strategic Research and Development (R&D) Issues |
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120 | (1) |
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Strategy Highlight 5.1: A Problem of Technology Transfer at Xerox Corporation |
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121 | (2) |
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Strategic Operations Issues |
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123 | (2) |
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Strategic Human Resource Management (HRM) Issues |
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125 | (2) |
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Strategic Information Systems/Technology Issues |
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127 | (2) |
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The Strategic Audit: A Checklist for Organizational Analysis |
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129 | (1) |
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Synthesis of Internal Factors |
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129 | (2) |
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131 | (6) |
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Part Ending Video Case: Newbury Comics, Inc. |
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134 | (3) |
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PART THREE Strategy Formulation |
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137 | (76) |
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Strategy Formulation: Situation Analysis and Business Strategy |
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137 | (26) |
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Situational Analysis: SWOT Analysis |
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138 | (5) |
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Generating a Strategic Factors Analysis Summary (SFAS) Matrix |
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139 | (3) |
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Finding a Propitious Niche |
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142 | (1) |
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Global Issue: SAB Defends Its Propitious Niche |
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143 | (1) |
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Review of Mission and Objectives |
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143 | (1) |
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Generating Alternative Strategies by Using a TOWS Matrix |
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144 | (1) |
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145 | (16) |
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Porter's Competitive Strategies |
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145 | (4) |
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Strategy Highlight 6.1: Grim Reaper Uses Focused Differentiation Strategy |
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149 | (7) |
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156 | (5) |
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161 | (2) |
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Strategy Formulation: Corporate Strategy |
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163 | (25) |
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164 | (1) |
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165 | (14) |
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165 | (3) |
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Strategy Highlight 7.1: Transaction Cost Economics Analyzes Vertical Growth Strategy |
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168 | (3) |
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Strategy Highlight 7.2: Screening Criteria for Concentric Diversification |
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171 | (1) |
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International Entry Options |
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171 | (1) |
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Global Issue: Wal-Mart Looks to International Markets for Growth |
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172 | (2) |
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Controversies in Directional Growth Strategies |
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174 | (1) |
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175 | (1) |
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176 | (1) |
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Strategy Highlight 7.3: Turnaround Strategy at IBM |
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177 | (2) |
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179 | (4) |
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179 | (2) |
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181 | (1) |
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Advantages and Limitations of Portfolio Analysis |
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182 | (1) |
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183 | (2) |
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Developing a Corporate Parenting Strategy |
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184 | (1) |
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Horizontal Strategy and Multipoint Competition |
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185 | (1) |
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185 | (3) |
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Strategy Formulation: Functional Strategy and Strategic Choice |
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188 | (25) |
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189 | (9) |
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190 | (1) |
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191 | (1) |
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Research and Development (R&D) Strategy |
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192 | (1) |
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193 | (1) |
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Global Issue: International Differences Alter Whirlpool's Operations Strategy |
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194 | (1) |
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195 | (1) |
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196 | (1) |
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Strategy Highlight 8.1: Staples Uses Internet to Replenish Inventory from 3M |
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197 | (1) |
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Human Resource Management (HRM) Strategy |
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197 | (1) |
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Information Technology Strategy |
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198 | (1) |
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The Sourcing Decision: Location of Functions |
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198 | (3) |
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201 | (1) |
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Strategic Choice: Selecting of the Best Strategy |
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201 | (7) |
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Constructing Corporate Scenarios |
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202 | (5) |
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Process of Strategic Choice |
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207 | (1) |
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208 | (1) |
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209 | (4) |
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Part Ending Video Case: Newbury Comics, Inc. |
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212 | (1) |
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PART FOUR Strategy Implementation and Control |
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213 | (78) |
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Strategy Implementation: Organizing for Action |
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213 | (25) |
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214 | (1) |
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215 | (1) |
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216 | (3) |
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Developing Programs, Budgets, and Procedures |
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216 | (2) |
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218 | (1) |
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How Is Strategy to Be Implemented? Organizing for Action |
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219 | (13) |
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Structure Follows Strategy |
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219 | (1) |
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Stages of Corporate Development |
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220 | (4) |
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Strategy Highlight 9.1: The Founder of the Modem Blocks Transition to Stage II |
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224 | (1) |
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Organizational Life Cycle |
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224 | (2) |
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Advanced Types of Organizational Structures |
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226 | (3) |
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Reengineering and Strategy Implementation |
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229 | (1) |
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230 | (1) |
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Designing Jobs to Implement Strategy |
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231 | (1) |
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Strategy Highlight 9.2: Designing Jobs with the Job Characteristics Model |
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232 | (1) |
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International Issues in Strategy Implementation |
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232 | (4) |
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Global Issue: Multiple Headquarters: A Sixth Stage of International Development? |
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234 | (2) |
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236 | (2) |
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Strategy Implementation: Staffing and Directing |
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238 | (23) |
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240 | (8) |
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Staffing Follows Strategy |
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240 | (3) |
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Selection and Management Development |
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243 | (1) |
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Strategy Highlight 10.1: How Hewlett-Packard Identifies Potential Executives |
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244 | (1) |
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245 | (1) |
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International Issues in Staffing |
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246 | (2) |
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248 | (10) |
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Managing Corporate Culture |
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248 | (4) |
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Strategy Highlight 10.2: Admiral Assimilates Maytag's Culture |
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252 | (1) |
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253 | (1) |
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254 | (1) |
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255 | (1) |
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International Considerations in Leading |
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256 | (2) |
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Global Issue: Cultural Differences Create Implementation Problems in Merger |
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258 | (1) |
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258 | (3) |
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261 | (30) |
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Evaluation and Control in Strategic Management |
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263 | (1) |
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263 | (15) |
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263 | (2) |
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265 | (1) |
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266 | (1) |
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Enterprise Risk Management |
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267 | (1) |
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Primary Measures of Corporate Performance |
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267 | (2) |
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Strategy Highlight 11.1: Eyeballs and MUUs: Questionable Performance Measures |
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269 | (4) |
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Primary Measures of Divisional and Functional Performance |
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273 | (3) |
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International Measurement Issues |
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276 | (1) |
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Global Issue: Piracy: 15%-20% of China's Goods Are Counterfeit |
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277 | (1) |
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Strategic Information Systems |
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278 | (1) |
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Enterprise Resource Planning (ERP) |
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278 | (1) |
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Divisional and Functional IS Support |
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279 | (1) |
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Problems in Measuring Performance |
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279 | (3) |
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279 | (1) |
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280 | (2) |
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Guidelines for Proper Control |
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282 | (1) |
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Strategy Highlight 11.2: Some Rules of Thumb in Strategy |
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282 | (1) |
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Strategic Incentive Management |
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283 | (2) |
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285 | (6) |
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Part Ending Video Case: Newbury Comics, Inc. |
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288 | (3) |
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PART FIVE Other Strategic Issues |
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291 | (62) |
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Strategic Issues in Managing Technology and Innovation |
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291 | (25) |
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293 | (2) |
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Strategy Highlight 12.1: Examples of Innovation Emphasis in Mission Statements |
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294 | (1) |
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295 | (4) |
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295 | (3) |
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298 | (1) |
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299 | (6) |
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Product Versus Process R&D |
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299 | (1) |
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300 | (2) |
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Importance of Technological Competence |
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302 | (1) |
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Global Issue: Use of Intellectual Property at Huawei Technologies |
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302 | (1) |
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303 | (2) |
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305 | (1) |
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305 | (4) |
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Developing an Innovative Entrepreneurial Culture |
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305 | (1) |
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Organizing for Innovation: Corporate Entrepreneurship |
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306 | (3) |
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Strategy Highlight 12.2: How Not to Develop an Innovative Organization |
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309 | (1) |
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309 | (3) |
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Evaluation and Control Techniques |
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309 | (2) |
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Evaluation and Control Measures |
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311 | (1) |
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312 | (4) |
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Strategic Issues in Entrepreneurial Ventures and Small Businesses |
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316 | (22) |
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Importance of Small Business and Entrepreneurial Ventures |
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317 | (2) |
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Global Issue: Entrepreneurship: Some Countries Are More Supportive Than Others |
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318 | (1) |
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Definition of Small-Business Firms and Entrepreneurial Ventures |
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319 | (1) |
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The Entrepreneur as a Strategist |
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319 | (1) |
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Use of Strategic Planning and Strategic Management |
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319 | (5) |
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320 | (1) |
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Usefulness of the Strategic Management Model |
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320 | (1) |
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Usefulness of the Strategic Decision-Making Process |
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320 | (4) |
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Issues in Corporate Governance |
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324 | (1) |
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Boards of Directors and Advisory Boards |
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324 | (1) |
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Impact of the Sarbanes-Oxley Act |
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324 | (1) |
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Issues in Environmental Scanning and Strategy Formulation |
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325 | (5) |
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326 | (1) |
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Factors Affecting a New Venture's Success |
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327 | (2) |
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Strategy Highlight 13.1: Suggestions for Locating an Opportunity and Formulating a Business Strategy |
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329 | (1) |
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Issues in Strategy Implementation |
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330 | (4) |
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Substages of Small Business Development |
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330 | (2) |
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Transfer of Power and Wealth in Family Businesses |
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332 | (2) |
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Issues in Evaluation and Control |
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334 | (1) |
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335 | (3) |
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Strategic Issues in Not-For-Profit Organizations |
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338 | (15) |
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340 | (1) |
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Global Issue: Which Is Best for Society: Business or Not-For-Profit? |
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341 | (1) |
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Importance of Revenue Source |
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341 | (3) |
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Sources of Not-For-Profit Revenue |
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342 | (1) |
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Patterns of Influence on Strategic Decision Making |
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343 | (1) |
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Usefulness of Strategic Management Concepts and Techniques |
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343 | (1) |
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Impact of Constraints on Strategic Management |
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344 | (3) |
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Impact on Strategy Formulation |
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345 | (1) |
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Impact of Strategy Implementation |
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346 | (1) |
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Impact on Evaluation and Control |
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346 | (1) |
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Not-for-Profit Strategies |
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347 | (3) |
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348 | (1) |
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Strategy Highlight 14.1: Resources Needed for Successful Strategic Piggybacking |
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349 | (1) |
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349 | (1) |
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349 | (1) |
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350 | (3) |
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PART SIX Introduction to Case Analysis |
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353 | (23) |
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Suggestions for Case Analysis |
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353 | (23) |
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355 | (1) |
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Researching the Case Situation |
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355 | (1) |
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Financial Analysis: A Place to Begin |
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356 | (5) |
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Analyzing Financial Statements |
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356 | (3) |
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Global Issue: Financial Statements of Multinational Corporations: Not Always What They Seem |
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359 | (1) |
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359 | (1) |
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Z-Value, Index of Sustainable Growth, and Free Cash Flow |
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360 | (1) |
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360 | (1) |
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Format for Case Analysis: The Strategic Audit |
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361 | (2) |
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363 | (13) |
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Appendix 15.A Resources for Case Research |
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365 | (3) |
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Appendix 15.B Suggested Case Analysis Methodology Using the Strategic Audit |
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368 | (3) |
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Appendix 15.C Example of a Student-Written Strategic Audit |
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371 | (5) |
Endnotes |
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376 | |
Glossary |
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1 | (1) |
Name Index |
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1 | (16) |
Subject Index |
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17 | |