The Entrepreneurial Author
by Hancock, David L.Format: Paperback
Pub. Date: 2009-10-01
Publisher(s): Morgan James Pub
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Summary
The Entrepreneurial Author lays the groundwork for a new publishing model whose sole vision is to help entrepreneurs take their businesses to the next level by authoring and publishing a book based on their expertise in their chosen field. The Entrepreneurial Author creates a roadmap for all aspiring authors and professionals that guide them through the often treacherous paths of book publishing to a place of entrepreneurial lifestyle. It teaches entrepreneurs how to gain credibility and market share, charge more and negotiate less with the clients, how to become experts in their fields and not only maximize revenue from their book royalties, but also teaches how to build new business and increase their revenue substantially through follow-on sales to their readers.
Author Biography
David L. Hancock is a former, nationally recognized mortgage broker and now founder of Morgan James Publishing which he has taken from a start-up to a $10 million business and was ranked number 44 on Fast Company's ?Fast 50? Companies for 2006. Hancock was even named a Finalist in the Best Chairman category in The 2006 American Business Awards. Hailed as ?the business world's own Oscars? by the New York Post (April 27, 2005), The American Business Awards are the only national, all-encompassing business awards program honoring great performances in the workplace. David L. Hancock has been in marketing his entire life. As a former Mortgage Banker, Public Speaker, Author, Certified Guerrilla Marketing Coach and Publisher, Hancock knows what its like to compete in the marketplace for a prospects time.
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